Why Super Markets need to focus on *Key Activities*?
By *Ameen Ahsan Strategy Consulting*

Supermarkets enjoy some of the most stable revenue streams of all business types because, while various consumer tastes and trends fluctuate, the demand for groceries and basic household items is fairly constant. For this reason, starting a supermarket chain can prove to become a strong and lucrative investment for some time to come. 

If you have a knack for retailing various products, then you should consider starting your own supermarket business. It has been proven over and over again that supermarkets; groceries store or convenience store as it is popularly called in some countries is one of the businesses that can easily survive in any part of the world as long as it is situated in place where people live and work.

The good thing about establishing a standard supermarket is that, if you are successful in building your brand, you can easily sell your franchise to investors and that will translate to more money for you.

When working on a Supermarket Business Model, you have to focus on your key activities in order to earn higher revenues. As the title suggests, these are the most important tasks a company must carry out in order to fulfill its business purpose. To be successful, a company must carry out key actions that are primarily dictated by its business model. Key activities are pivotal in an organization fulfilling its value proposition, reaching its customer segments, sustain its customer relationships and ultimately create long-term revenue streams. Key activities are different according to the business model of the organization carrying out the activity. 

Sales and customer service play a key role in Supermarkets in the purchase and post purchase behavior and experience of your customer. This department is key to ensuring that you build a cadre of repeat customers who will become your advocates in the market and drive more business in through word of mouth. Conversely, these customers can also be extremely vocal if they have suffered a bad customer experience with you and can just as easily drive business away. Hence, one of the most crucial weapons in your arsenal is your sales and customer services team. 
Share your views on this post!

​*Ameen Ahsan Strategy Consulting*
"where visions are realised"

7th Floor, Hi Lite Business Park, Calicut
http://www.ameenahsan.com
+91-7558-900-800
info@ameenahsan.com
*Kerala's finest experts for Feasibility Studies, Strategy Reports / Project Reports, Business Models and Vision Realisation*

​Why are Key Resources Important for Super Markets?
By *Ameen Ahsan Strategy Consulting*

Each one of us has had the opportunity to shop at Super markets which sell varied goods ranging from food products, home furnishings, toiletries, consumer durables, electronics etc. There has been an uptrend in the super markets with many chains been opened by single players across locations.

The best attractive feature that make consumers shop at supermarkets is the fact that they get all typical household and durables under one umbrella. Also the option to choose from the store shelf from a wide range of brands is another attractive factor of super markets.

Competition amongst supermarket players has been fierce in metro cities and towns. Large layers with multiple chains across cities are able to tap economies of scale due to their huge volumes and sizes.
A super market should ensure that it has invested well in its key resources and that its key resources support its prime motive. Key Resources are the building blocks that describe the most important assets needed to make a business model work. Every business model requires it, and it is through them that the companies generate value and revenues.

Key resources deal with the operational end of the business spectrum and define what kind of materials you need, what kind of equipment is required and the types of people you need to employ. This aspect plays a direct role in bringing your value proposition to life for your chosen customer segment and defines the minimum you need to have to deliver to your customers.

Key resources are directly relevant to the number and type of key activities your company engages in. Ultimately, the quality of your key resources will impact the sustainability and profitability of your company.

​*Ameen Ahsan Strategy Consulting*
"where visions are realised"

7th Floor, Hi Lite Business Park, Calicut
http://www.ameenahsan.com
+91-7558-900-800
info@ameenahsan.com

*Kerala's finest experts for Feasibility Studies, Strategy Reports / Project Reports, Business Models and Vision Realisation*